The Blurb Blog

Missing Sales Navigator messages? Here’s how to Stay on Top of Every Lead
Don’t let your hard work go to waste – here’s how to never miss Sales Navigator messages again, with a simple solution.

LinkedIn account verification – we tested creating new accounts in 2026
If you’re building new profiles on LinkedIn in 2026, the rules have changed. Especially when it comes to LinkedIn account verification. Not slightly. Fundamentally. At The Blurb, we’ve been testing

My email open rate dropped – here’s how I fixed it
I work for a SaaS company with a database of around 200,000 users, all managed through Mailchimp. Our email strategy was built around supporting and engaging those users. We invited

How to use Claude to automate your lead generation
Confused as to how you can use Claude to automate your lead generation process? Here we walk you through it in steps that even a non marketer, non technical person can cope with.

How to create a gif using AI
How to create a gif using AI images and Ezgif in 6 simple steps.

B2B data sources – comparison of the top players in the market
If you’re using Email for lead generation, it’s important that your data is accurate. I this blog we compare the top B2B data providers for you.

Lempod review from a growth marketer
Thinking of gaining more engagement on your LinkedIn posts? We tried Lempod and reviewed our findings here.

Mistakes in Using AI for Marketing
Exploring AI for marketing? Check out these common mistakes not to make.

Getting started with GA4 – 5 things to do to make your data more accurate.
As Google draws the curtains on Universal Analytics, we’re all being forced to get to grips with GA4. And fast. Yes, they’ve given us plenty of notice and yes, we’re

My top marketing tools
Here I share some of my top marketing tools that I use on a daily basis.
B2B Demand Generation – 6 rules for success
The term ‘demand generation’ refers to the marketing process of creating demand or interest for a company’s products or services. A critical part of the sales and marketing funnel, get
How to automate LinkedIn connection requests
Whether you’re just starting out on LinkedIn and want to grow your network, or you’re looking to break into new markets and raise awareness with new audiences, automation tools really