How to build and manage marketing lists
Transform your marketing conversion rates with better marketing lists. If you’re trying to grow your business, the use of targeted marketing messages that are relevant to your audience, just when they are considering buying, is a great way to convert more sales and boost revenue. Clever marketers focus their outbound marketing efforts on people that […]
How to use autoresponders to convert more sales
Email is still one of the best methods we have of nurturing and communicating with your audience to progress leads along your sales funnel to the point of conversion. Email offers the benefits of being a low cost means of communicating to large audiences whilst enabling recipients to have an input into how and when […]
Major changes to Facebook and Instagram in 2020
In case you aren’t already aware, Facebook owns Instagram (IG). This means that when new features or major changes are announced, there is a possibility that they will be rolled out to both of these social platforms simultaneously. In early 2020 Facebook announced major changes to their platform, forcing users to adapt their posting behaviours […]
How to set up a LinkedIn profile
If you’re using LinkedIn for the first time for yourself or for your business then this article discusses how to set up a personal profile. You should also consider whether setting up a company page and product pages would be beneficial to your business as they enable you to promote news and product enhancements and […]
How to increase engagement rates with LinkedIn
Utilising LinkedIn as a marketing tool for your business can deliver huge gravitas for your business and drive awareness of your brand if harnessed properly. However there is a lot of noise on LinkedIn, so how do you ensure that your contributions are seen by the right people to make the effort worth your while? […]